Start free, scale when you're ready. No annual contracts. No quote requests. Cancel anytime.
Four tiers. No sales call.
Starter
$99/mo
Solo PR pros, founders
- Users included1
- Brands monitored1
- Journalists in DB1M+
- Podcasts in DB
- AI-Cited Media DiscoveryTop 50 outlets
- AI-assisted pitching20 / mo
- Coverage monitoringBasic
- AI visibility tracking
- Creator activation (IMAI)
- Team collaboration
- API access
- SupportEmail
Growth
Most popular$299/mo
Growing in-house teams
- Users included3
- Brands monitored1
- Journalists in DB1M+
- Podcasts in DB250K+
- AI-Cited Media DiscoveryFull database
- AI-assisted pitchingUnlimited
- Coverage monitoringFull
- AI visibility trackingWeekly
- Creator activation (IMAI)
- Team collaboration
- API access
- SupportEmail + chat
Pro
$699/mo
Multi-brand teams and agencies
- Users included10
- Brands monitored5
- Journalists in DB1M+
- Podcasts in DB250K+
- AI-Cited Media DiscoveryFull + alerts
- AI-assisted pitchingUnlimited
- Coverage monitoringFull + sentiment
- AI visibility trackingDaily + alerts
- Creator activation (IMAI)
- Team collaboration
- API access
- SupportPriority
Enterprise
Custom
Global comms organizations
- Users includedUnlimited
- Brands monitoredUnlimited
- Journalists in DB1M+
- Podcasts in DB250K+
- AI-Cited Media DiscoveryFull + custom prompts
- AI-assisted pitchingUnlimited
- Coverage monitoringFull + custom
- AI visibility trackingReal-time
- Creator activation (IMAI)
- Team collaborationYes + SSO
- API access
- SupportDedicated CSM
All paid tiers include: 14-day free trial · Cancel anytime · Annual billing 20% off
Frequently asked questions
01What does AI-cited media discovery actually do?
We run thousands of buyer-relevant prompts daily across ChatGPT, Gemini, Perplexity, and Claude. Every outlet that gets cited is logged and scored. You see which media in your topic actually feed AI answers, and you can pitch them directly.
02How is NewPR different from IMAI?
IMAI is the full 6-workspace AI marketing platform: influencer marketing, PR, consumer intelligence, UGC, LLM visibility, AI agents. NewPR is the standalone PR product extracted from IMAI for teams that just need PR. If you need the full suite, go IMAI. If you need PR only, NewPR is faster, cheaper, and self-serve.
03Do I need a sales call to get started?
No. Sign up, start free, build your first list in 5 minutes. Sales calls are available for teams of 10+ on the Enterprise tier, but never required.
04What is the difference between coverage tracking and AI visibility tracking?
Coverage tracking shows you who covered your brand in earned media. AI visibility tracking shows whether AI engines cite your brand in answers, and which sources they pull from. Most PR programs measure only the first; NewPR measures both.
05Can I bring my own creator network?
Pro and Enterprise tiers come with creator activation via IMAI's network of 400M+ vetted creators. You can also import your own creator lists if you have existing relationships.
06What about wire distribution?
We do not compete with PR Newswire on wire. If you need wire distribution, partner with one of the wire services. Everything else, discovery, pitching, monitoring, AI visibility, creator activation, happens in NewPR.
07What languages and regions?
NewPR's journalist and podcast database covers 50+ countries and 20+ languages. AI citation discovery currently runs primarily on English-language LLMs; Spanish, French, German, and Portuguese are in beta.
08How fast is setup?
Under 5 minutes. Define your brand, topics, and competitors. AI citation tracking starts immediately. The first weekly snapshot lands within 7 days.